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      Our observations

      The past few weeks and months have created an economic environment that has been less than helpful to small business owners psyche. Granted that economic situation is real and dire, the greatest impact appears to be on the willingness of small business owners to adapt...

      Long Way to long

      Long. Way to long. Something very interesting happened to one of our experiments today. Let’s take a step backwards: three years ago we wanted to experiment with effectiveness and efficiency of banners. We decided to use one of our projects that is entirely organic in...

      Internal Management issues

      It is no secret that virtually all organizations encounter some level of internal power struggle among the executives for power and influence. In most cases, such struggle is most obvious in budgeting issues as well as distribution of resources. Though one may argue...

      Vendor and customer relations

      It is safe to assume that virtually all businesses require goods or services from third party vendors. Nevertheless, it is rather a neglected issue. In terms of internal and external management of those vendors many attempts have left a real approach in the air. The...

      Vendor and customer relations

      Vendor and customer relations It is safe to assume that virtually all businesses require goods or services from third party vendors. Nevertheless, it is rather a neglected issue. In terms of internal and external management of those vendors many attempts have left a...