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      The value of a domain

      The value of a domain Depending whom you ask, you will receive a variety of answers that may range from complex calculations of ad revenue to unique visitors from particular geo locations. Essentially there is not right and wrong answer, the price of a domain that may...

      Peril of adviser gone bad

      In the ever changing global environment with steep local, regional and international competition, it is hardly a mystery that most successful companies value their executive teams.  However, it is still difficult for small businesses to enjoy the same level of advice...

      Long Way to long

      Long. Way to long. Something very interesting happened to one of our experiments today. Let’s take a step backwards: three years ago we wanted to experiment with effectiveness and efficiency of banners. We decided to use one of our projects that is entirely organic in...

      Business Cycle

      Marketing and advertising in prism of Business Cycle The most recent economic roller coaster and its impact on medium and small businesses are not quite obvious however; sporadic and panic driven actions by small business owners are starting to show an impact. The...