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Pricing Strategy

Pricing Strategy Generally speaking, pricing strategy is the process of evaluation and the decision to price any given product or service in a manner that would allow the maximum quantity of sales. The pricing strategy can shape based on many factors including...

Marketing and Customer Satisfaction

Marketing and customer satisfaction The concept of marketing and its potential impact on overall customer satisfaction is certainly a part of the overall importance of business. In general terms, marketing and marketing science are significant factors in stimulating...